If you have a website, you are probably looking for free website traffic ideas. Here are some ways to explore as you look to increase traffic to your website if you have no money to spend on advertising at this time.
Social Media Sites
There are a ton of platforms that offer free accounts. Everyone knows about sites like facebook, youtube, twitter, linkedin and instagram. All of these sites give you the ability to post links to websites. They are free to join. You may not see a lot of traffic from these sites if you haven’t grown your network of followers. If you are popular, you may find that having thousands of followers is a great way to drive traffic to your website with a few simple posts on your profile. Make sure your url is is shown on your main profile page if the platform allows website links.
Very Important. Be careful using your personal profile to promote business on some of the social media sites. Facebook frowns on being “commercial” with personal profiles. They encourage you to build a facebook page for business promotions. Facebook pages are free to create and can be a great way to drive traffic. Facebook also provides the ability to create groups that can support your business page or simply bring like-minded people together around a specific topic. If you have been on facebook for any period of time, you are probably a member of several groups on facebook.
Search Engine Traffic
Of course, the best FREE way to get traffic is the search engines. Being near the top of page one on google for your key search terms will drive quality traffic. Yahoo and Bing can drive some nice visits to your site too. Getting near the top for quality keywords is not easy. There could be a lot of competition. Watch out for individuals and companies that spam your email box offering to put you on page 1 of Google. There are some legitimate companies that can do that, but most are just tring to get your money. With time and research, anyone can get on the first page of search results for specific keyword phrases. Being on page one in the top three or four for searches that generate traffic is something that may take a lot of time and research.
It is good to go after popular phrases, but at the beginning try going after low hanging fruit. Get indexed for longtail keyword phrases and work up to the shorter high searched terms. For more information about longtail keywords, see this page on Low Hanging Fruit.
Start an Email List for your Website
There are a lot of free services to start an email list of followers. Follow.IT is one of those if you are trying to stay FREE. If your website is built on the wordpress platform, you may find several plugins that will also help you build an email list. Having an email list to notifiy subscribers when you post something new on your website will help bring visitors back to the site. Look for services that feature RSS feed driven emails.
I have never been a fan of website traffic exchanges. I think the traffic from these sites is very low quality and ultimately may hurt your efforts to drive quality traffic in the future. If you are considering one of these services, know that you may get penalized from some of the bigger search engines. I think people that use these traffic exchanges could be compared to the people out there using the “Fake It til You Make It” Philosophy of selling. I suggest skipping this idea and look for other resources.
Link Building from other websites
Having quality sites that share similar topics are a great way to drive free website traffic. Offering to write a guest post that has a link to your site may be approved by some website owners. In some cases, websites may allow you to link to your site through the comment section on a post. Quality comments may reward you with a link back to your website. These links could drive traffic, but they could also help your effforts in keyword ranking on the search engines. Being discovered naturally helps sites like google and bing determine the quality of your website. Don’t comment spam. Those spammy comments don’t help you or the person that owns the website where you are trying to leave a comment. If you are getting a bunch of comment spam on your website, look for ways to filter it out.
Do you have Free Website Traffic Ideas?
Thanks for reading my tips on getting more traffic without paying for it. I would love to read some of your ideas on how to increase traffic to websites for FREE. Use the comment form below.